Facebookin or Youtubin may not be a waste of time @ work afterall!

Posted: April 5, 2009 in Social Networking, Technology
Tags: , , , ,

“People need to zone out for a bit to get back their concentration. Short and unobtrusive breaks, such as a quick surf of the Internet, enables the mind to rest itself, leading to a higher total net concentration for a days’ work, and as a result, increased productivity,” – Dr. Brent Coker of The University of Melbourne

In his study reported by Reuters, Dr. Coker says that employees who surf the Internet for leisure, social networking, and personal matters are 9% more productive than their peers who don’t. The study involved 300 participants 7o% of them use the internet at work for leisuere and personal matters. The study however looked only at people who are not aimless-surfing adcits! It’s participants used the Internet for leirsure 20% of their total time in the office.

“Firms spend millions on software to block their employees from watching videos, using social networking sites or shopping online under the pretence that it costs millions in lost productivity, that’s not always the case.” – Dr. Brent Coker of The University of Melbourne

Happy Surfing everyone!

[via Wired News]

  1. roncorbin says:

    I totally agree with Dr. Coker.

    When I worked in an office environment, we had access to leisure internet usage, on a honor system basis. Some may have abused it, but we were a well oiled tech support team.

    In between calls I would check my affiliate programs, paypal, ebay, etc. Nothing made the work day better than finding a $40 payment in my email. My spirits were high, thus I was more productive.

    Nice post

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